Greggs, the popular bakery chain, has introduced a new menu item despite the saying ‘if it ‘aint broke, don’t fix it’. The arrival of the ‘chicken roll’ alongside the traditional sausage rolls has sparked a range of reactions from customers. Some have criticized it as an ‘abomination’ while others have welcomed the new flavor addition.
Priced at £1.35, the chicken roll is positioned as a permanent menu item, joining the classic pork sausage roll and the vegan option to complete what Greggs calls “a trilogy of flavors”. This move has stirred up debate among loyal customers on whether the new addition is a stroke of genius or a flop.
Upon sampling the chicken roll, it was evident that it features seasoned minced chicken encased in the familiar golden puff pastry. While some customers expressed skepticism, others found the savory taste reminiscent of dishes from a chippy or kebab shop. The texture, flavor, and pastry quality were comparable to the original pork sausage roll, offering a different yet satisfying option for those seeking a lighter alternative.
Although the chicken roll may not fully replace the beloved classic sausage roll due to its distinctive taste profile, it presents a crispy and less greasy pastry option. This appeals to individuals looking for a protein-conscious choice, as the chicken roll contains slightly fewer calories than its pork counterpart.
Overall, the introduction of the chicken roll adds a new dimension to Greggs’ menu, catering to a wider range of tastes and dietary preferences. Whether it will become a staple favorite remains to be seen, but it certainly provides an interesting alternative for customers looking to explore different flavors at the popular bakery chain.


